The free print-readiness checklist — 6 points that stop reprints.
A reprint costs more than any price difference between shops. Run your file through these six checks before you order anything and you'll get sharp, edge-to-edge prints the first time. Not sure about one? That's what we're here for — every Crown Owl order includes a free file check.
1Size & bleed. Build at the final size plus 0.125" bleed on every side, so trimming never leaves a white sliver. A 3.5×2 card is set up at 3.75×2.25.
2Resolution. 300 DPI at final size. Images pulled off a website (72 DPI) look fine on screen and print blurry. Bigger original = sharper print.
3Color mode. Print is CMYK, screens are RGB. Bright RGB blues and greens can print muddy — convert to CMYK (or let us do it) so what you see is what you get.
4Safe zone. Keep logos, text and anything important at least 0.125" inside the trim line so nothing gets cut off.
5Fonts. Outline or embed your fonts (or send a PDF) so your type prints exactly as designed — no font swaps.
6Proof it. Read every word out loud, double-check the phone number and web address, and view at 100%. Typos are the #1 cause of "can we redo it?"
Want it done for you?
Send us your file and we'll run all six checks, fix bleed and color, and confirm it's perfect before it hits the press — free, on every order.